Office technology dealers are no strangers to diversification. Managed print evolved into managed IT. Hardware sales expanded into software, workflow, and services. These days, dealers are again seeking practical ways to grow wallet share without straying too far from what they already do well.
Parcel lockers and asset-tracking software fit squarely into that conversation.
They don’t replace core offerings. They complement them by solving real operational problems across a wide range of environments and by opening doors to customers dealers may not have traditionally served.
The Opportunity Isn't Just Corporate Mailrooms
Parcel lockers are often associated with large corporate mailrooms, but that view is increasingly outdated. Office technology dealers are finding use cases in education, healthcare, multi-tenant facilities, government offices, light manufacturing, and even hybrid work environments, where packages, equipment, and shared assets move constantly.


Wherever items change hands and accountability matters, parcel lockers paired with tracking software can add value.
What makes this attractive to dealers is that the conversation shifts from print volumes to workflow efficiency, security, and operational visibility, areas where dealers already have credibility.
A Natural Extension of Workflow Discussions
Dealers spend a lot of time discussing inefficiencies with customers, such as bottlenecks, manual processes, lack of visibility, and systems that don’t communicate with each other. Parcel lockers and asset tracking fit naturally into those discussions.
Instead of focusing on mail, the conversation turns to:
These talking points align well with broader workflow and automation strategies that dealers already promote without requiring a complete shift in the business model.
Asset Tracking Adds Differentiation
Parcel lockers alone solve part of the problem. Asset-tracking software elevates the solution.
For office technology dealers, this is where differentiation happens. Tracking software provides data, reporting, and accountability-features customers increasingly expect from any new system.
It also positions dealers as solution providers rather than product sellers. Instead of dropping off hardware and walking away, dealers can help customers think through asset lifecycle management, usage patterns, and loss prevention.
That opens the door to long-term relationships and recurring conversations.

FP TRAXsuite software
Expanding the Customer Base
One of the biggest benefits of parcel locker solutions is access to new customers. While print conversations often begin with procurement or IT, parcel lockers can engage facilities managers, operations leaders, security teams, and administrators.
For office technology dealers, that means:
It also reduces exposure to declining print volumes by anchoring relationships in operational needs that won’t go away.
Practical, Not Experimental
Unlike emerging technologies that ask customers to change how they work overnight, parcel lockers and tracking software address problems customers already face. Packages are lost. Equipment goes missing. Staff spend time tracking items instead of doing their jobs.
That makes the sales conversation more practical than speculative because dealers are addressing a customer’s current frustrations rather than selling a vision of the future.

A Scalable Solution
Another advantage for dealers is scalability. Parcel locker deployments can start small and scale as needs grow. Software-driven tracking makes it easier to add locations, users, or asset categories without overhauling the entire system.
That flexibility lowers barriers to entry, making it easier for customers to say yes while creating expansion opportunities for dealers down the road.

A Timely Diversification Opportunity
As competition intensifies and margins tighten, dealers need offerings that reinforce their role as trusted advisors. Parcel lockers and asset tracking do exactly that by addressing operational blind spots that customers often overlook until they become costly problems.
They also reinforce a broader message: dealers understand how work is actually done inside organizations, not just how documents move through printers.
Building a Broader Portfolio
Parcel lockers and tracking software won’t replace core office technology offerings, but they don’t need to. Their value lies in expanding what office technology dealers can discuss, whom they can engage, and how deeply they can embed themselves in customer operations.
For dealers looking to diversify without losing focus, that’s a significant advantage.
At FP, parcel locker and asset-tracking solutions are designed to help dealers expand their portfolios through practical, workflow-driven technology that complements their existing offerings and supports long-term customer relationships.
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Jamie Spell is the National Business Development Manager. He has been with FP Mailing Solutions since 2018, and working in the industry for over 10 years. When not working, Jamie enjoys travelling, golfing, and college sports.
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