Parcel Lockers Can Give Dealers an Edge
In this digital era, there may be a steady decline in the use of printed mail, but the forecast is not as dreary as some might think. In fact, mailing volumes skyrocketed to a record level of 13 billion letters, cards, and packages during the pandemic in 2020, and demand for snail mail continues to remain strong. Even after a slight dip in mail and package volume year over year, Americans still mailed around 12 billion mail pieces between Thanksgiving and December in the last few years.
The fact that we still send billions of letters and packages every year indicates the durable demand for solutions and products that make mailing easier and more secure. One of the most in-demand mailing solutions is parcel lockers, which offer a centralized solution in a diverse array of scenarios, from apartments and condos to universities or shopping centers.
Parcel Lockers Have Evolved
Today, parcel lockers come with a touchpad interface and software that allows end users to monitor and track incoming mail. There is no need to constantly check to see if a package has been delivered since these locker systems now automatically send a notification when a package arrives. These features aren’t just a matter of convenience, but security. Lockers eliminate the easiest targets for porch pirates, whether homeowners or business owners. Finally, parcel lockers are extremely customizable and can be adjusted to fit any footprint, from the cramped lobby of an apartment building in New York to the wide-open student union of a university. This extends to the value-add of marketing for customers in the form of customizable wraps.
Everyone Can Use a Parcel Locker
The beauty of parcel lockers as a storage solution is the sheer breadth of potential customers. Unlike many other products being added by office technology dealers, parcel lockers aren’t just used by businesses and enterprise customers. Examples of the diverse customers for parcel lockers are nearly endless and effectively encompass any use case where there is a concentrated population.
Higher-education campuses with dorms that need centralized parcel hubs
Businesses that want to simplify mailing in the office
Developers and property managers that want more efficient deliveries for residents
Shopping centers that want to drive more foot traffic to their stores
Parcel Lockers Are Becoming More Popular
Parcel lockers also align with larger social trends, particularly for younger generations. First, even if Americans aren’t as interested in sending letters as their parents or grandparents, they love to shop online. Online sales — of which a substantial portion are delivered directly to the buyer — have grown exponentially to the point that they account for about 15% of total retail dollars spent annually. The pandemic supercharged this shopping habit, and it shows no sign of slowing down, either. Second, there continues to be healthy demand for residential developments that are perfectly suited to parcel lockers. For example, planned retirement communities, or apartment complexes in major metropolitan areas.
Unique and Useful
Modern parcel lockers are rather unique as products for office technology dealers. Enterprise customers benefit a lot from them, but they also can put dealers in front of customers they don’t normally get to prospect. They’re not only a perfect solution for a variety of use cases, but an incredible lead-generating tool.
The Perfect Solution
FP offers a line of modular Smart Lockers that are designed for both indoor and outdoor applications. FP Smart Lockers provide a safe, secure, and convenient delivery experience with cloud-based software management and analytics. Our lockers fully integrate with TRAXsuite parcel tracking software, which offers seamless integration with current parcel management systems.
To learn more about how our Smart Lockers can help give you the edge you need, please fill out the form below.
Learn more about FP Smart Lockers
Published at: 03/13/2024
Jamie Spell is the National Business Development Manager. He has been with FP Mailing Solutions since 2018, and working in the industry for over 10 years. When not working, Jamie enjoys travelling, golfing, and college sports.
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